What Type of Content Can You Offer To Your Tribe?

For anyone interested in running a membership site you need to offer lots of value to your members. After all they are paying you a monthly fee, and if you want that recurring income, you need to earn it.After all, what are we doing all of this for?

Let's take a look at some options you have when it comes to creating content. 

Text based - this includes things like articles, reports, eBooks, product reviews and autoresponder messages. This is really popular but the downside to it is that it can take a long time to create this type of content.

If you are considering this type of membership site then working and planning ahead of time is key. Otherwise you may run into issues such as your new content is not ready when it comes time to add new content each month.

You may wish to outsource some of the writing or limit the amount of content you release in this form each month. For example you could offer 10 articles and one short report. Then as a bonus you simply take the articles and turn them into slides. So you are over delivering and keeping your members happy.

You could just keep it short and sweet and plan a 6 week membership for your first one. If this is the way that you will go, then this will be your easiest one to set up.

Graphic content - this type of content includes things such as royalty free images, ecovers, headers and banners. Don't forget about creating images for using on social sites as well as infographics. These are extremely popular right now and if you can deliver ready to publish images your site will be in demand. 

Audio content - within this group we can include webinars, coaching calls, podcasting material and any type of content that can be listened to. 

Video content - you may want to run a membership that offer videos on certain topics that people can use as their own. This includes creating product review videos, how to videos and more.

Of course there is nothing to prevent you from creating a mixture of content for your members. You may wish to offer reports as text and pdf files along with a video, MP4 video and include an ecover.

The main thing to remember when offering content is that whether you have 5 members or 500 you have to create the same amount of content each month. It may be wise to start off with a lower base amount of content, and as your membership site attracts more members, offer more content. This provides your longer members with a great bonus and gives them true value for money.